Beauty Vlogger Rita Adams’s Tutorial on How to Apply Facial Makeup for Full Vitiligo Coverage
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Trial and error can be a great teacher—but it can also feel like you’re wasting time and money when your trials mostly lead to error, especially when it comes to makeup and skincare products. That’s why we love learning from experienced makeup pros. Beauty vlogger Rita Adams shares approachable makeup tutorials on her YouTube channel, with a focus on cruelty-free brands. Rita also lives with vitiligo, so she knows what it’s like to try to match two different skin tones when you want to cover vitiligo skin.
Born in Mexico, Rita now lives in Texas with her husband and an ever-growing gang of rescue cats and dogs. As a content creator on YouTube, TikTok and Instagram, as well as a founding member of the Dappled Darlings Collective, Rita is passionate about sharing cruelty-free beauty finds and “everyday natural” makeup looks, along with lifestyle vlogs that showcase her love of reading, fashion (you might say she’s a Hill House nap dress junkie) and animals.
She’s also working to spread the message that a carefree life with vitiligo is possible—you can live with vitiligo and still be you. When her first vitiligo spots appeared at age 19, Rita quickly recognized that her skin condition was not something she could control. So she focused instead on cultivating a confident mindset, even when she didn’t feel confident in her skin. Instead of fixating on her vitiligo, Rita leaned into hobbies and interests she found life-giving, like her enjoyment of beauty products and sharing different makeup looks on her YouTube channel.
Sprinkled throughout her channel are also videos about how she approaches makeup with her vitiligo, which she has across her body, including her face. Rita loves both covering her vitiligo and letting it show—depending on the day—and you’ll see her do both on her channel as she breaks down the steps and products she uses to achieve her stunning looks.
Today, we’re sharing her full-coverage makeup tutorial.
Watch Rita’s Full Coverage Makeup Tutorial
In this step-by-step tutorial on how to cover vitiligo patches on your face with makeup, Rita shares her full-coverage makeup routine, including skincare, primers, foundation, concealer, and powder. Using a combination of drug-store and high-end products, she creates a natural, blended look. She also shares her personal secret to covering depigmented skin without using lots of concealer and what she loves about three of her all-time favorite products.
Watch the video to learn how to achieve Rita’s full-coverage makeup look, and find her list of go-to products for each step below.
Rita’s Top Three Go-tos for Covering Vitiligo
As a dedicated makeup and beauty fan, Rita loves trying new products, but she also loves discovering one that’s just right for the task and sticking with it. Over the years Rita’s vitiligo makeup routine has developed around three key products that she loves and trusts. Here are her top go-tos for covering vitiligo:
Tarte Colored Clay CC Undereye Corrector (Rita’s Shade: Light Medium)
First, some terminology: a concealer disguises blemishes and imperfections by covering them with a skin-toned color. A corrector neutralizes certain skin discolorations through the application of a contrasting color. For example, a yellow-toned corrector will neutralize dark spots and hyperpigmentation. So that’s part of what makes this Tarte product different from your average concealer. The clay-based formula includes “light-diffusing particles” to create a brighter look, and it’s paraben- and phthalate-free.
KVD Good Apple Concealer (Rita’s Shade: Medium 146)
Rita’s vitiligo-covering look relies on a mix of corrector and concealer, and she has used this KVD concealer for years. It’s known for offering lightweight full coverage that’s long-wearing. Fans of Good Apple Concealer say it blends seamlessly and resists creasing. It’s also vegan and cruelty-free.
Charlotte Tilbury Beautiful Skin Radiant Concealer (Rita’s Shade: 7 Medium)
To complete coverage of her vitiligo, Rita finishes this step with a radiant-finish concealer. This Charlotte Tilbury concealer offers hydrating, buildable coverage and is also sweatproof and waterproof. Beautiful Skin concealer comes in 30 different shades to match any skin tone.
Step-by-Step Full Vitiligo Coverage Makeup Tutorial with Product Links
- Prep: Moisturize/tone, apply sunscreen (Rita uses Hawaiian Tropic Sheer Touch SPF 70)
- Step 1: Apply hydrating primer (Rita uses Essence Prime+ Studio Hydrating and Skin Refreshing Primer and Merit Great Skin Instant Glow Serum)
- Step 2: Apply glowy primer (Rita uses Charlotte Tilbury Wonderglow Face Primer)
- Step 3: Apply foundation all over face (Rita uses Flower Beauty Light Illusion)
- Step 4: Cover vitiligo spots (Rita uses Tarte Colored Clay CC Undereye Corrector)
- Step 5: Apply full coverage concealer to vitiligo spots (Rita uses KVD Good Apple Concealer and Charlotte Tilbury Beautiful Skin Radiant Concealer)
- Step 6: Apply setting powder (Rita uses Rimmel London Stay Matte and Hourglass Finishing Powder)
- Step 7: Spray with facial spray (Rita uses Mario Badescu Facial Spray with Rose Water)
- Finish makeup look as desired (eyes, lips, etc.)
