10+ Small Businesses to Shop That Support Those With Vitiligo

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What’s better than supporting vitiligo? Supporting small businesses while you do it. And that’s exactly why we curated a gift guide featuring more than ten small businesses that also support the vitiligo community ahead of Small Business Saturday.

Founded in 2010, Small Business Saturday is celebrated annually the Saturday after the U.S. celebration of Thanksgiving to support small businesses. Our curated list of small businesses includes entrepreneurs living with vitiligo as well as products that celebrate vitiligo from independent artists who may not live with the condition. These small businesses offer an array of products including books, dolls, art, stickers and more. By shopping this list, you can “shop small” while also supporting the vitiligo community by raising awareness for the condition and celebrating the skin you’re in.

As a bonus, many of these artists may offer promotions and discounts on Small Business Saturday (Nov. 25th, 2023) or Cyber Monday (Nov. 27th, 2023). Learn more about each of these small businesses and their unique gifts below.

Shop books featuring vitiligo

When Danielle Wheeler, who lives with vitiligo, wrote I’ve Got Spots, her goal was to “help everyone feel a little more comfortable in their own skin.” This encouraging children’s book explores how a young girl grows to embrace her changing vitiligo skin.

Lid’ya C. Rivera, who also lives with vitiligo, released her debut children’s book in 2023, hoping to deliver much-needed representation for children with vitiligo. Vibrantly illustrated by Nina Mata, I Absolutely, Positively Love My Spots offers an empowering message of self-love and confidence for young readers.

Growing up with a facial blemish affected author Leanne Stuckey’s sense of self worth, but now that she’s learned to value her unique beauty, she’s on a mission to help others do the same. Her children’s book Beautifully Blemished celebrates skin differences of all kinds, including vitiligo, through charming illustrations and a rhyming narrative.

Read More: Looking for more independent authors to support? Check out our favorite vitiligo books for children—almost all are indie publications that certainly count as small businesses.

Shop dolls with vitiligo

Kimmy of Scrambled Pegs, who lives with vitiligo, crafts custom hand painted peg dolls, waterproof stickers and more–including dolls with vitiligo. Customers can order personalized peg dolls for cake toppers, keepsakes or gifts.

We’ll always be fans of Vitiligo Barbie, but who can resist a cuddly, hand-crafted doll with vitiligo? Etsy shop ToysFromHappyMom offers several crocheted dolls with vitiligo, and we love this dappled doll sporting a sweet pink dress and bows—the perfect gift for the mini Dappled Darling in your life.

Shop art and accessories

4 Arrows Creations creates laser-cut wood jewelry, ornaments and gifts such as drink coasters and wallets. In honor of his sister Tiffany who lives with vitiligo and started the It’s Called Vitiligo movement, artist Danny Posteraro designed a collection of wooden earrings supporting vitiligo. Lightweight and crafted from sustainably sourced wood, these earrings are the perfect way to wear your vitiligo pride and support an independent artist.

The Etsy shop LOhanaPrints specializes in digital downloads of their graphic designs, making stylish gallery walls and specialty art prints accessible to anyone with a printer. We love their line drawing graphic of a woman with vitiligo, and we also love that it’s available in a bundle of female empowerment prints that promotes body positivity.

Shop stickers and more

Artist Maegan Cook sells tees, stickers, and art prints emblazoned with her design of “LOVE” spelled out in American Sign Language, featuring hands with vitiligo spots.

Looking to show your vitiligo pride? Try this vitiligo sticker pack by Made by DandK on Etsy, featuring four empowering images and ready for plastering on your phone, laptop or car. 

Etsy seller Healingmyinnerchild offers three skin-positive vitiligo stickers made of high-quality vinyl, perfect for adorning your water bottle, laptop, or bumper. The stickers include two with a girl (shop here and here) and one with vitiligo hands. Stickers are printed on matte vinyl paper and are water and scratch resistant.